Monday, April 5, 2010

ECS incorporates SRS Sound on entire lineup of notebooks

SANTA ANA, USA: SRS Labs has formed a long-term strategic partnership with Elitegroup Computer Systems (ECS), a global consumer electronic manufacturer, which will incorporate the SRS Sound suite, comprising of advanced audio solutions tailored to provide a robust multimedia experience, within its entire line up of notebook PCs over the next three years.

"SRS is very excited about the opportunity to work with an innovative, marketing-driven company like ECS, and we're proud that they have selected to roll out our SRS Sound suite throughout their entire line of notebook PCs," said Allen H. Gharapetian, Vice President of Marketing for SRS Labs.

"Today's users rely on their PCs to provide a multimedia experience that's comparable to that of their TVs; with SRS Sound, the PC multimedia experience is brought to life by creating an amazingly natural and truly memorable audio experience."

SRS Sound provides ECS notebooks with the ability to deliver immersive surround sound, deeper bass and clearer dialog. It further enhances users' experience through added high-frequency definition and an overall broadening of the sound stage in any listening environment, ensuring that ECS notebook users enjoy a notably richer, more engaging entertainment experience across any speaker configuration – laptop speakers, desktop speakers or headphones.

To reproduce the pristine audio, SRS Sound dynamically optimizes subtle nuances and rich sounds buried in the original music and video content.

"As a leading edge computer technology company, we believe that it is absolutely necessary to incorporate top of the line technologies in all of our products," said Albert Chen, General Manager of Mobile Product Business Unit for ECS. "Having SRS Sound custom-tuned specifically for the entire line of ECS notebook PCs provides the best possible sound performance and the kind of multimedia experience our customers demand."

ECS's line of notebooks featuring SRS Sound are available throughout China, India, South America and the APAC regions, reaffirming SRS' position as the global de facto standard for consumer audio solutions across a wide range of consumer electronics, including PCs.

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