Thursday, June 16, 2011

Beautylish launches exclusive integrated video platform

SAN FRANCISCO, USA: Beautylish announced the launch of its new video player designed exclusively for the beauty vlogging community.

Since the site launched in October 2010, members have shared more than 35,000 videos on Beautylish.com. By creating its own video function, Beautylish is now able to provide features that better serve and target their large audience of passionate "beauties."

"Beautylish has proven to be a great launching pad and meeting place for established and rising beauty stars on the web," says Vu Nguyen, CEO of Beautylish. "Our new video player gives beauty gurus another tool to reach and engage their audience and is the next step in solidifying Beautylish as the most comprehensive social beauty destination on the web."

Developed exclusively for the beauty community, the Beautylish videoplayer provides HD video quality with rapid upload speed and allows users to customize their video thumbnails from over 20 different options. Videos are categorized by type and style, so they can easily be discovered and searched.

With Beautylish's database of over 17,000 products at their fingertips vloggers can now tag and display items featured in their videos, allowing users to simply search for reviews by product name. Additionally, vloggers can publish playable videos into their Facebook feeds with a click of the "like" button.

"We're making Beautylish into the ultimate beauty destination online," says Ning Chao, Beauty Director of Beautylish. "Our members are passionate and dedicated to learning and sharing all things beauty, and enjoy utilizing all tools and platforms to do so."

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