Samsung’s WB750 takes you further and faster than ever before

IFA 2011, BERLIN, GERMANY: Samsung Electronics Co. Ltd has launched the WB750 camera – featuring a proprietary BSI (Back Side Illuminated) CMOS sensor that ensures consistent professional images and video.

Featuring a newly-redesigned image sensor, lens and image processor, the WB750 brings to bear a range of new technologies to deliver unprecedented levels of performance and ease-of-use. The WB750 also features an 18x optical zoom with 24x Smart Zoom technology, making it the longest ever zoom in Samsung’s compact camera portfolio.

Thanks to its 12.5 Megapixel BSI CMOS sensor, with the WB750 it’s easier than ever to produce consistently high-quality images and video. Introduced to Samsung’s compact camera range for the first time, this pioneering BSI CMOS technology works to significantly reduce image noise and distortion, delivering clear, precise photos and video even in low light conditions. The WB750 is the perfect compact digital camera to have on hand when there is a need for speed, as it can capture stills at up to 10 frames per second in high-speed continuous mode.

“We recognize that consumers want a point and shoot that allows them to get up close to the action and capture images with stunning detail and clarity. We believe that the WB750’s increased zoom and ultra wide angle certainly meet these demands,” said Myoung Sup Han, senior VP and head of the Digital Imaging Business, Samsung. “Its portable design makes it the ideal travel companion, putting even more of the world at the consumers’ fingertips and ensuring it can do justice to the most memorable journeys. The unique features of the WB750 offer a rare combination of quality, fun and creativity, particularly for those on the move.”

The WB750 offers users the best of both worlds: high-quality digital photos as well as Full HD video for incredible depth of color and detail. Samsung’s sophisticated Dual Capture function seamlessly unites the two, allowing users to take 10 Megapixel photos while simultaneously recording video in full 1080p HD quality.

The camera’s, Creative Movie Maker feature allows users to create movie clips in Full HD quality, complete with a range of creative special effects, right on the camera itself. Rather than needing to upload content to a PC, this feature allows users to get creative by collating photos and videos into one themed file on the device itself, adding impressive effects and music instantly.