Source: Displaybank, Monthly FPD TV Shipment Data, Oct. 2010.Korean flat panel TV makers' shipment grew 20 percent M/M in October 2010, while shipments from six major Chinese TV makers dropped 45 percent M/M due to ceased production during Chinese holiday as well as impacts from decreased demand. These and other findings are disclosed in Displaybank newly updated Monthly FPD TV Shipment Data which covers worldwide flat panel TV shipments of on a monthly basis.
In October 2010, 18.92 million LCD TVs were shipped showing increase of 4.2 percent M/M. Looking at LCD TV shipment results in October by maker, Samsung Electronics composed 19.9 percent share of total LCD TV shipments followed by LG Electronics with 13.5 percent and Sony with 12.6 percent. The increases seen in global makers are due to preparations for end of year peak season including Black Friday in North America.
In terms of LED LCD TV shipment share by maker, Sharp's LED LCD TV production share increased 6 percent M/M to exceed 62 percent benefited from Japan government's Eco Point Policy (Eco-Friendly Consumer Electronics Subside Program), followed by Vizio at 36.5 percent share and Hisense at 36.2 percent. Combined LED LCD TV production share from 13 major TV brands in October recorded 31.4 percent that exceeded 30 percent level for the first time.
Jusy Hong, senior analyst in Display research group at Displaybank noted: "Japanese makers' benefit from Eco Point program would hit the highest point in November and gradually decrease from December. As applicable model and point are cut in half from December 1, we expect to see large drop in shipments from Japanese makers after December."
Hong continued, "Flat panel TV shipment in November would largely grow due to stabilized inventory from set makers, panel and set price decline and year-end peak season."
Source: Displaybank, Monthly FPD TV Shipment Data, Oct 2010.
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