Saturday, June 19, 2010

Prime View International (PVI) is now E Ink Holdings Inc.

HSINCHU, TAIWAN & CAMBRIDGE, USA: Yuan Tai Technologies Inc. announced that it has changed the international version of its name from Prime View International (PVI) to E Ink Holdings Inc. (E Ink).

This change was approved at the Annual General Meeting held today. With this change Yuan Tai Technologies reaffirms its strong commitment to ePaper, an industry that it has pioneered for over a decade.

E Ink Holdings will offer its ePaper products under the brand name ‘E Ink’ and its LCD products under the brand name ‘Hydis’. With over 20 million electronic paper displays in the field, the company’s E Ink-branded ePaper displays are used in applications such as eBooks, eNewspapers, eTextbooks, Wristwatches, Smart Cards, Shelf Labels, Battery/Memory Indicators, Mobile Phones, Public Information and Promotional Signs.

E Ink’s Hydis-branded Fringe Field Switching (FFS) technology is regarded as the best wide view LCD in its class and is ideally suited for applications such as Televisions, Mobile Phones, Gaming Devices, Tablet PCs, GPS and Navigation systems.

“The E Ink name is synonymous with the ePaper industry that we pioneered and in which we enjoy a leadership position,” said Dr. Scott Liu, Chairman and CEO of E Ink Holdings. “We are now a globally recognized brand name and aim to have our displays on every smart surface.”

E Ink is continuing to make major investments in research, development and capacity expansion to support the growing demand for its LCD and ePaper products.

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