Monday, December 10, 2012
ACS Industrial Services on slow growth of touchscreen laptops
USA: The tech world has been busy focusing on many new innovations in electronics this holiday season, including attention on the new iPad Mini, the Wii U and Windows 8 touch notebooks.
Although Windows 8 touchscreen notebooks are being designed and manufactured by many brands, a recent article from The Wall Street Journal reveals that consumer demand has remained "sluggish" for many of these products. Although the purchasing outlook looks questionable to many electronics industry authorities at this point in time, electronics repair company ACS Industrial Services believes that with time, these touchscreen products will soon catch on.
According to the article, companies across the electronics industry are not seeing as steadily increasing sales for Windows 8 touchscreen products as they would hope. David Chang, CFO of Asustek Computer Inc., tells The Wall Street Journal that "the demand ramp-up for Windows 8 touch notebooks was slow and declined to give sales figures for the Asustek Vivobook, even though it's the top-selling Windows 8 touch notebook on Best Buy's website."
Although the demand may be slow for Vivobook, other leading manufacturers, such as Acer, are closely watching the reception of the device to get a sense of greater competition, and how its low prices will impact consumer desire to purchase the touch notebook. Although Acer remains uncertain about the reception of Windows 8, those at ACS Industrial Services believe that it is simply a matter of patience before the market will see an increased demand for such products.
ACS Industrial Services notes that new products paired with high prices can create an atmosphere for slow consumer uptake. The Wall Street Journal takes a similar stance and states, "Analysts say that because of the high price of touch-controlled notebooks, the vast majority of Windows 8 notebooks sold this year will not have a touchscreen. The new operating system, with its large clickable tiles, is optimized for use with a touchscreen."
However, in a recent press statement ACS Industrial Services explains how these devices will become more popular as the onslaught of innovation subsides. The company concludes, "Windows 8 is a big shift and many people are slow to adapt to such substantive platform changes.
However, Windows 8 is a much-needed change and will catch on fairly quickly. The cost of the touchscreen laptops remains out of reach for many would-be buyers and those that might consider it may already have a tablet style touchscreen and feel the laptop is not necessary yet. ACS Industrial Services predicts that necessity will change as users become more comfortable with the touchscreen laptops -- especially when the price begins to come down."