KolorKode installs India’s 1st HP Indigo W7200 digital offset press

BANGALORE, INDIA: Hewlett-Packard announced the launch of its 1st HP Indigo W7200 Digital Offset press for the Indian market. KolorKode grabs the first mover advantage to enhance its digital printing capabilities by installing the press in its printing press located in Bengaluru.

KolorKode Digital Press is a reputable name in the printing industry in India. Established since 2008, the company holds excellence in constant innovations by offering wide range of printing solutions. The company offers 360 degree printing assistance that includes end-to-end solutions like binding, punching, case-making and lamination services. The company in a short time has evolved to become a one stop solution provider in printing and communication specializing in delivering fast, custom, short –run, on demand solutions.Celebrating the launch, Kayu Dhanbhoora, MD, KolorKode Digital Press, commented: “We enjoyed great success with the HP Indigo press 5500, installed in 2008, but we simply needed more capacity. With the installation of India’s 1st HP Indigo W7200 we will be able to take on larger volume runs and provide a faster alternative to offset printing. We’re also attracting new business by promoting the capabilities of the new press.

"We would largely cater to segments which includes on-demand, short-run books, journals, manuals, brochures, catalogues, marketing collateral, yearbooks and magazines with unmatched offset quality and High-impact, high-volume personalized direct marketing campaigns in full color.”

The company now sets a stage of entering into new commercial printing arena with HP Indigo W7200 that offers breakthrough productivity and digital color printing. They will now be able to offer their customers a variety of value – added services and applications, such as print – on – demand services for books, journals and manuals, as well as variable data printing capabilities for personalized direct marketing, self-mailers, inserts, postcards and transpromo statements.

With its robust productivity the HP Indigo W7200 Digital Offset Press gives the ability to address a wider range of long run jobs. It will be able to deliver a broader range of jobs for a dynamic market place meeting the demands of monochrome to 7-color jobs, from spot to highlight color during a single run, without stopping or changing the settings.

Puneet Chadha, director, Graphic Solution Business, HP-IPG, said: “We are elated to announce this new press, which is considered as a powerhouse of digital printing, and is also the fastest ever press from the HP Indigo Portfolio. We aim to transform our print partners to grow in their role and become leaders of printing solutions by creating a high-definition digital printing environment and an evolution in commercial market ecosystem where personalized short-run prints can be delivered on-demand, linked to a customized web-to-print workflow.”

Steve Donegal, director, Strategic Account Program, Graphic Solution Business, HP APJ, said: “HP Indigo W7200 Digital Offset Press being the 1st one in India will revolutionize the print industry with its robust productivity. It gives Kolorkode the ability to address a wider range of long run jobs. It will also enable green printing which will save the environment by reducing paper usage for highly variable every page is different runs.”