Thursday, February 28, 2013

Commercializing flexible display screens: New R&D

USA: Research and development of flexible display screens has been a growing trend amongst consumer electronics manufacturers attempting to commercialize the technology. The market prospects look promising for the prospective players in the flexible display screen devices ecosystem.

While the flexible display screens market has yet to establish itself, the first devices based on flexible display technology will be launched in the latter part of 2013. Companies like Samsung are planning to capitalize on this new technology by being the first to market with the introduction of a mobile device equipped with a flexible display screen.

While flexible display screens are still a very new technology expect this industry to flourish over the next five years. According to Visiongain's new report, "Global Flexible Display Screens Market 2013-2018 Bendable Screens for Smartphones, Tablets, E-readers/E-Paper, TV's and PC's" the global flexible display screens market will reach $260.3 million in 2013. Although still in the early phase compared to other technologies which have been tried and tested, flexible display screens will become the benchmark technology for mobile devices and TVs by the end of the forecast period in 2018.

Not just for mobile phones, LED flexible displays also represent an exciting future in curtain and drapery walls. However, the light emitting diode (LED) market, despite exciting innovative devices driven by technological advances and ecological/energy-saving concerns, still face challenges in overcoming performance/price limitations and in attracting widespread consumption.

The use of HB-LED Driver ICs in general lighting, as well as several other applications discussed in Electronicast's report "High Brightness LED Driver Integrated Circuits Global Market Forecast and Analysis (2012-2019)", is increasing. For example, in the general lighting application, the increase in consumption is initially driven from government-based retrofitting projects - then to commercial/business - and eventually to the consumer-level.

According to ElectroniCast, the worldwide total consumption value of HB-LED Driver ICs reached $1.79 billion in 2012. During the 2012-2019 timeline, the consumption value will grow at an average annual rate of 27 percent to $9.59 billion in the year 2019.

Meanwhile, as transparent conductive film markets continue to leverage the expanding market opportunities related to mobile communication and media devices of smart phones and tablets among others, demand for more flexible film is increasing. According to a new report, "Touch Panel Transparent Conductive Film Market Shares, Strategy, and Forecasts, Worldwide, Nanotechnology, 2013 to 2019" the Touch Panel Transparent Conductive Film TCF market posted $956 million in 2012 and is expected to reach $4.8 billion by 2019.

ITO is an entrenched technology for displays manufacturing. Indium tin oxide (ITO) has been the transparent conductive film technology for touch screens. Newer technology will erode ITO and provide improved functionality as lower prices. Transparent conductive film supports electronic device usability.

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